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Category Archives: Packaging

Packaging design: Intimission

Excerpt of the ori­gin­al art­icle.

«How to ramp up per­ceived value – a near-scan­dal­ous per­fume exper­i­ence by ARMBRAND stu­dio. How to cre­ate a U-turn in the brand­ing prac­tices of a whole coun­try? ARMBRAND stu­dio changes the com­mon approach to brand­ing of per­fume in Belarus. And we start with a pro­voca­tion. Ready for the sex­i­est per­fume ever?»

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Packaging design: Secret Barrel Rum

Excerpt of the ori­gin­al art­icle.

«His­tor­ic­ally, rum has been asso­ci­ated with pir­ates, par­rots and trop­ic­al islands. Thus, when we were tasked with com­ing up with a new brand for a rum dis­tilled right here in Canada, we wanted it to be dif­fer­ent.»

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Asda Own Label Tea Range on Packaging of the World

Excerpt of the ori­gin­al art­icle.

«Hor­nall Ander­son brews up a col­our­ful redesign for Asda own label tea range Brand­ing and design agency Hor­nall Ander­son designed pack­aging for Asda’s range of own label tea, which …»

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Packaging design: Mokate Coffee Selected on Packaging of the World

Excerpt of the ori­gin­al art­icle.

«MOKATE Cof­fee Selec­ted is a col­lec­tion of three pack­agings with cof­fee from all over the world. The main motif of design is based on vari­ous con­tin­ents in a mod­ern concept.»

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Packaging design: Family Farm

Excerpt of the ori­gin­al art­icle.

«The Fam­ily Farm series from Agri­farm col­lects four of the most import­ant agri­cul­tur­al products: beans, rice, chick peas and len­tils. They are all pro­duced in small, fam­ily owned farms in Greece. Through the design of the pack­aging we tried to high­light the nat­ur­al ways used in their pro­duc­tion, com­bined with a fresh take on the val­ues of tra­di­tion.»

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Packaging design: Stillwater Marijuana Infused Tea

Excerpt of the ori­gin­al art­icle.

«Mel­low out and do some ser­i­ous relax­ing with this spe­cial can­nabis infused tea. Designed by the wat­sons, Still­wa­ter Marijuana Infused Tea steers away from the typ­ic­al stoner pack­aging and opts for some­thing geared towards those who want to unwind and de-stress.»

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Packaging design: Helps Tea on Packaging of the World

Excerpt of the ori­gin­al art­icle.

«Helps® needed a pack­age redesign and a strong US launch. The primary design chal­lenge was that in the US func­tion­al tea boxes are designed ver­tic­ally. Ori­gin­ally, Helps® was hori­zont­ally designed. Moreover, the pack­aging felt phar­ma­ceut­ic­al and for­eign in the aisles of famil­i­ar func­tion­al tea brands.»

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Packaging design: El Golfo de México

Excerpt of the ori­gin­al art­icle.

«Look­ing to do some­thing totally dif­fer­ent than what’s already out there, Colat­er­al Advanced Mar­ket­ing developed the pack­aging for El Golfo de México with a new per­spect­ive.»

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Packaging design: LUA Peanut Butter

Excerpt of the ori­gin­al art­icle.

«Pack­aging design and cor­por­ate iden­tity of the brand LUA. 100% Costa Ric­an pro­ject. Pea­nut but­ter glu­ten free.»

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Packaging design: Black Dinah Chocolatiers

Excerpt of the ori­gin­al art­icle.

«Kate Shaf­fer is no stranger to chal­lenges. Once her job as the chef at an inn in Maine came to an end, she wanted to do some­thing dif­fer­ent. On Isle au Haut, six miles off the coast of Maine, Shaf­fer cooked up Black Dinah Chocol­ati­ers.»

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